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Santanu Mukherjee
Santanu Mukherjee

CTO, Avenir Digital

Introduction

The role of technology in business has transcended beyond mere enablement; it has become the driving force behind innovation, customer experience, and competitive advantage. As enterprises navigate the complexities of digital transformation, the need to build strategic global capabilities has never been more urgent. This is where Global Capability Centres (GCCs) come into play. Once considered cost-effective offshore delivery hubs, GCCs have now evolved into strategic assets that drive business transformation, technology innovation, and workforce development.

The Evolution of GCCs: From Cost Centres to Innovation Hubs

Today’s GCCs are no longer limited to back-office operations. They have transformed into AI-driven innovation hubs that play a pivotal role in enterprise growth and resilience. Organizations leveraging GCCs benefit from cutting-edge talent, data-driven decision-making, and global collaboration, ensuring they stay ahead in an increasingly competitive market.

Key trends fuelling this transformation include:

Why Now is the Right Time to Establish a GCC

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Best Models to Explore

Companies looking to set up GCCs can explore various models tailored to their strategic objectives:

Why Avenir Digital is the Right Partner

Avenir Digital stands out as the ideal partner for enterprises looking to establish and scale their GCCs. Here’s why:

The Future of GCCs: A Strategic Business Imperative

GCCs are poised to become the nerve centres of global enterprises, fostering digital-first, AI-powered, and innovation-led growth. Companies that act now to establish and scale their GCCs will gain a significant competitive edge, positioning themselves for long-term success.

Questions?

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