OpenAI, SageMaker NLP, LLM Fine-Tuning, Predictive Modeling
Case Study
Client: Jeeva. Ai
Involve.AI is an innovative AI-driven customer intelligence platform that helps businesses predict customer churn and identify expansion opportunities. Their vision was to build Jeeva.AI, a 360-degree solution that gathers data from multiple sources (CRM, emails, calls, support channels) and generates personalized outreach using AI-powered insights.
However, Involve.AI faced critical challenges in stabilizing their platform, including:
Avenir Digital partnered with Involve.AI to develop and scale Jeeva.AI from Proof of Concept (POC) to a fully functional, market-ready product.
• Leveraged OpenAI’s LLMs + SageMaker to analyze unstructured text (emails, call logs, support tickets).
• Built custom NLP pipelines to extract sentiment, intent, and key insights.
• Used Pinecone (Vector DB) for semantic search and similarity matching.
• Developed a Python (FastAPI) backend for high-performance API responses.
• Implemented event-driven processing for real-time data ingestion (CRM, product usage, emails).
• Optimized AI inference with SageMaker endpoints for low-latency predictions.
• Applied rigorous A/B testing to validate model performance.
• Implemented data quality checks to ensure clean, consistent inputs.
• Continuously fine-tuned models based on user feedback.
• Hosted on AWS with VPC, IAM, and encryption for data security.
• Used MongoDB for structured data storage and Pinecone for vector embeddings.
• Ensured GDPR & SOC 2 compliance for enterprise readiness.
Component Technology Used Key Skills Demonstrated
OpenAI, SageMaker NLP, LLM Fine-Tuning, Predictive Modeling
Python (FastAPI) Microservices, API Optimization, Real-Time Processing
React.js Scalable UI, Interactive Dashboards
MongoDB (Primary), Pinecone (Vector DB) NoSQL Optimization, Vector Embeddings
AWS (EC2, Lambda, S3) CI/CD, Secure Cloud Architecture, Cost Optimization
OpenAI, SageMaker NLP, LLM Fine-Tuning, Predictive Modeling
Python (FastAPI) Microservices, API Optimization, Real-Time Processing
React.js Scalable UI, Interactive Dashboards
MongoDB (Primary), Pinecone (Vector DB) NoSQL Optimization, Vector Embeddings
AWS (EC2, Lambda, S3) CI/CD, Secure Cloud Architecture, Cost Optimization
Jeeva.AI successfully processed millions of unstructured data points with high accuracy.
Reduced prediction latency from minutes to seconds, improving responsiveness.
Deployed for multiple clients with secure, compliant AI.
AI-driven insights helped clients reduce churn by 20%+.
Jeeva.AI successfully processed millions of unstructured data points with high accuracy.
Reduced prediction latency from minutes to seconds, improving responsiveness.
Deployed for multiple clients with secure, compliant AI.
AI-driven insights helped clients reduce churn by 20%+.
By partnering with Avenir Digital, Involve.AI achieved:
Avenir Digital’s expertise in AI/ML, real-time data processing, and secure cloud architecture enabled Involve.AI to transition from an unstable POC to a market-ready AI platform. By leveraging cutting-edge NLP, scalable AWS infrastructure, and rigorous validation, Jeeva.AI now delivers personalized, predictive customer intelligence at scale—while saving significant costs and accelerating deployment.
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